My family has 52 reunions a year. Each Friday we ceremoniously gather at our home in Sault Ste. Marie and break bread over a crisscrossing of boisterous conversations, one louder than the next. We talk about our weeks, discuss the future and prod each other with playful humour.
Friday’s are a shining beacon on my calendar and are met with the greatest, unwavering anticipation.
52 reunions: one for each week of the year. It may sound excessive but for me it’s not enough. You see; my wife works in a city 700 kilometers away from our home. Away from our son, our parents, our dog,
And each other.
Distance makes the heart grow fonder is an adage for adolescent love – the truth is, it is okay to simply miss the person you love with raw acceptance. Our time apart has reinforced this.
Friday reunions are the beginning of a short but always exciting “week” for my family. Three nights and two full days are what we have to laugh, to touch, to bond, and to be invariably present for one another. We forge our memories in the time we are offered and don’t take a moment for granted.
We are not blind to our reality.
So we attack those feelings of distance, longing and incompleteness and reunite at the first moment we can. Every week we gather around a spread of our favourite foods, laughing big, loving big and reconnecting. Our Friday’s are always special and we celebrate with unrelenting fervor.
And we endure, for Monday is our Groundhog Day where we wait for our next reunion.
A client recently asked me what I thought about family reunions and what my plans would be if I were to reunite with my own family. The exercise was intended as strategic and creative brainstorming to promote the giveaway of three generous reunion packages (for more information and to enter click here). The entry is simply telling the brand why you want to bring your family together this year.
So it got me thinking about how my family reunites and why it’s important to celebrate our moments of togetherness.
For many, family reunions are a gift. They are the catalyst to memories and familial growth. They strengthen bonds, foster a sense of support and are often cathartic. Reunions of any size can be the personification of comfort and meaningful in their own personal way.
Are family reunions meaningful to you? Tell your story.